Baby Einstein

1. Infomercials for "Your Baby Can Read" claimed that babies could start reading as early as 9 months old with their program. The Federal Trade Commission announced a settlement that the company behind "Your Baby Can Read" - Infant Learning - would agree to judgements over $185 million (the company's gross sales as a result of the program) to resolve charges filed by the FTC. The charges alleged that the program had no scientific evidence.  

2)    This resources can serve as a cautionary tale that just because a company claims its program is educational, doesn't mean that it is! It's important to always do your own thorough research, both as a parent and as an educator, before using a tool or method with children in your care.

3)    The article assumes that the reader is familiar with the "Your Baby Can Read" infomercials. It may have been helpful to include a link to one of the videos like the link that was listed as an option for this assignment: https://www.youtube.com/watch?v=2qoqs-GeBj0